In line with its vision of inspiring a healthier and happier
world, Prime Foods and Beverages Nigeria Ltd, an indigenous manufacturer of
healthy drinks on Thursday launched its premium quality Omnia Vitamin table
water brand.
The product which is made from demineralized water infused
with natural fruit extracts, vitamin and minerals, comes in four variants-
Blackcurrant, Pineapple, Orange and Apple variants, and it is the first
indigenously produced vitaminwater in the country.
The new product which industry observers believe may reshape
the non-alcoholic beverage market in Nigeria as it offers health-conscious
consumers, non-alcoholic water beverages, provides the body with the necessary
daily vitamins.
Speaking at the formal launch in Lagos, General Manager of
Prime Foods, Alexis Odenigbo, Omnia Vitamin water contains vitamins and
minerals that are beneficial to health.
Nigeria’s First Vitamin Water Omnia Enters Market
She said the new product is part of Prime Foods and
Beverages Ltd commitment to ensure that Nigerians get the very best quality and
natural products that are not only healthy and safe for consumption, but also
enhance consumers overall wellness.
“
Earlier in her remark, a public health physician, Dr.
Olajumoke Akinsanya, said Most of the people do not know about the quality of
water they are drinking, and have no knowledge about it.
“We tend to just turn on the tap and fill in our
glasses. But do you know how much water we have to drink every day or are the
water you are drinking safe enough for you. What if you drink the water and
then become contaminated with it. It is important to know everything about
thewater you are drinking so that you do not fall sick and in your own home.
“Vitamins and minerals are essential nutrients that our body
needs to work properly. Most of us get all the vitamins and minerals we need by
eating a healthy balanced diet. Omnia VitaminWater contains our daily
requirements of vitamins,” she added.
According to the company’s Director of Sales and Marketing,
Dipo Isaac, Omnia Vitamins Water, is manufactured under a conducive
environment, in compliance with very stringent processes and procedures that
conform to Good Manufacturing Practices with State-of-the-art equipment and
machineries.
“The company is committed to offering purely natural, safe,
and healthier products in order to help people break free from the usage or
consumption of toxic and harmful body care or Food products. The new Omnia
Vitamin Water,” he added.
He said the product is now available in all parts of the
country.
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